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Google Ads
How Much Can You Afford to Pay for a Lead?
Use our free tool to determine the exact amount you can afford to pay for a lead and remain profitable.
The Problem:
Most agencies brag about lead volume, but leads are just vanity metrics.
What matters is whether those leads are profitable for your practice. Without knowing your "breakeven point," you are just guessing with your marketing.
This Calculator Shows You:
✅ The maximum you can pay per lead and stay profitable
✅ What to set as your Google Ads "Target CPA"
✅ Whether your current cost per acquisition is making or losing money
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